Internship – Brand Communications (m/f/d)
Stellenbezeichnung: Internship – Brand Communications (m/f/d)Firma: AdidasArbeitsort / Location: Herzogenaurach, BayernJob Beschreibung: With sport playing an increasingly important role in more and more peoples’ lives, both on and off the field of play, we operate in a highly attractive industry. Based on our deep understanding of our consumer and the authenticity of the adidas brand, we push the boundaries of products, experiences, and services. We do so according to our strategy, which allows us to fully capitalize on the acceleration of favorable long-term structural trends.
Our purpose: Through sport, we have the power to change livesOur mission: To be the best sports brand in the worldOur attitude: Impossible is nothing
An internship at adidas provides you with a unique opportunity to apply what you have learned at university, use your knowledge in practice and live your passion for sports.
JOIN ONE OF OUR BRAND COMMUNICATION TEAMS:Brand Communications develops an integrated, through-the-line, marketing communications package to support adidas’ global and specific marketing and business objectives.
Assist BU product managers in developing marketing and communication plans that drive the business unit and lead to effective communication activities.
Contribute to the development of short and long term communications strategy based on the global SBP and specific business unit objectives and drive the development of an effective channel-planning strategy based on the consumer and marketing objectives.
Provide inputs for creation of action plans for BU communications projects with the aim to maximize brand and (new) product exposure while maximizing efficiencies
Assist in researching communication opportunities, as well as opportunities for Co-ops & Co-branding and coordinate with day-to-day management of all other marketing disciplines: Digital, Social, PR and retail
Assist in coordinating global and local agencies across projects and activities for the business unit: agency briefing process and development of concepts and creative elements
Assist in directing agencies towards creative concept that meets objectives and works across disciplines, and global markets.
YOUR PROFILE: * Student of Marketing, Communications, Retail, Digital or a related field.
Enrolled as full-time student for the complete duration of the internship
Or in the so-called gap year between Bachelor and Master’s degree (gap year regulation only applicable to EU citizens due to working permit regulations)
Fluent English (written & spoken)
Strong MS-Office skills
Attention to details, quick comprehension, good organizational skills
Ability to work independently and in a team
Passion for Sports
Application Deadline: November 5th, 2022, 23:59 PM CET
Start Date: March 15th, 2024
Duration: 6 months
Location: adidas Headquarters in Herzogenaurach (near Nuremberg)
At adidas we believe that “Impossible is Nothing”. As part of your application, we’d like you to tell us what this phrase means to you. Think of what makes you passionate about joining the brand and why you want this role. The format is totally up to you! If you are creative minded, show us. If you’re analytical, share more! If you prefer to simply put pen to paper, go for it. Your ‚1 pager‘ can be submitted as print, visual, written, digital or a link. The only requirement is that the 1 pager is submitted as a PDF.
Please apply in the same language as the job description
Be aware that incomplete applications will not be considered
Make your move to the World of Sports.
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